I have been honing and practicing my writing skills for nearly a decade. Along the way, I’ve had to spend money on editing, cover design, and marketing services. It cost a lot. I am not kidding.
I also fell into the trap of using “self-publishing” services, which were actually vanity presses. They offer publishing packages from hundreds to even thousands of dollars. And those books sell few to no copies. I would avoid those at all costs. And not just because of the pricing, but because of how they treat authors, take their money, and result in poor sales of their books. Try to use legitimate services where you just upload your materials, such as Amazon KDP or Draft2Digital. Both are free to publish on.
But it’s more than just that. I will return to the publishing and marketing topics after I discuss editing and cover design.
Editing can be pretty expensive. Some editors will even charge thousands of dollars for their services, especially if they’ve worked with big-name, bestselling authors. So, unless you already have the money, I would suggest avoiding those. There are editing services that charge moderate amounts. There are also beta readers, who are usually quite affordable. Many don’t price their services over $100. It may be worth using them for content editing.
Also, a lot of editors will be willing to split the payment plans. That might be useful if you don’t want to spend too much money at once. Another approach is not to get every single draft of your manuscript edited. I don’t just mean the sloppy first draft, but any draft you may feel needs more work… from you.
Everyone’s writing process differs, so the editing necessities will vary, too. If you’re new to writing, it may be challenging to improve your writing abilities without customized feedback. You can read books on the writing craft and more, but they could only take you very far. My suggestion would be to spend less on any unnecessary items outside of your writing time. Or take a side job and save your earnings for book production service.
Which brings me to the next part: cover design. Unless you have a great reputation in graphic design or illustration, it’s best to hire someone. But like editing, some may split the payment segments. Keep in mind your book’s genre and what cover design would be appropriate and attract more people. Regardless of that saying, everybody judges books by their covers.
Now back to marketing. If you self-publish on Amazon, you can price your book as low as 99 cents. If you do the select program, you can run a free promotion for up to 5 days. However, if you do KDP select, your eBook can’t be available anywhere else digitally, like your website or blog. You can also ask Amazon to make your eBooks perma-free by publishing them on sites like Barnes & Noble or Kobo, and making them free. This is an option if you publish through Draft2digital. Amazon may or may not price-match your book to other retailers. If you write a series, Amazon might be more likely to allow you to make the first installment free.
There are a lot of eBook promotion sites that will share free and 99-cent eBooks. And they usually cost less than $100. Maybe even $50.
So, there you have it. While being a writer won’t prevent you from spending a lot of money, you can still use these techniques to pay less.